Warped Sense of Time Heightens Temptations

ImageImpulsivity arises from a tendency to want small imminent rewards more than big future benefits. How can we correct our skewed values to care for our future selves?

From my article in Scientific American

(Preview only, full article requires subscription or payment) 

Walk into any fast-food restaurant, and you can watch a small crowd of ordinary people doing something that is utterly irrational: eating junky, excess-weight-inviting food likely to leave them feeling bad about their bodies and open to a host of serious ills. We literally line up to trade our health and self-image for a few minutes of pleasant mouth feel and belly comfort—because the latter is right here, right now, whereas the former is months, years and decades away…read more.

Innovative Rebel: High-Tech Camera Maker Jim Jannard

After founding Oakley–and selling it for $2.1 billion–Jim Jannard is taking on the film industry with Red, his high-tech-camera company. But playing the innovative rebel can work against you, especially in Hollywood.

From my recent article in Inc. Magazine

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One day in 2005, video-software engineer and entrepreneur Ted Schilowitz’s cell phone rang. “Ted? It’s me, Jim,” said the caller. “Let’s do it.”

“Uh … do what?” Schilowitz recognized the caller as Jim Jannard, the man who had founded sunglasses powerhouse Oakley and sold it for billions, and who had consulted with Schilowitz a few months before about a project that had led to a dead end.

“That thing we talked about. The camera. Remember?”

Yes, he remembered. Jannard, a camera nut, had persuaded him to look into what it would take to build a digital video camera whose output would look as good as film–and be much smaller and cheaper than a film camera to boot. Such a camera would represent an enormous leap beyond existing digital video cameras, whose relatively murky images limited their use by Hollywood pros.

Schilowitz, an expert in the workings of video technology, had investigated, and he had come back to Jannard with the bad news: Though every element of this hypothetical camera, from the body to the software, would be tough to develop, the sensor–the light-sensitive chip that replaces film in capturing an image–was a doozy. No existing image sensor on earth could match movie film…read more.

Survival of the wrongest

januaryfebruary2013cover_300x400How personal-health journalism ignores the fundamental pitfalls baked into all scientific research and serves up a daily diet of unreliable information.

From my cover story in the January/February issue of the Columbia Journalism Review

In late 2011, in a nearly 6,000-word article in The New York Times Magazine, health writer Tara Parker-Pope laid out the scientific evidence that maintaining weight loss is a nearly impossible task—something that, in the words of one obesity scientist she quotes, only “rare individuals” can accomplish. Parker-Pope cites a number of studies that reveal the various biological mechanisms that align against people who’ve lost weight, ensuring that the weight comes back. These findings, she notes, produce a consistent and compelling picture by “adding to a growing body of evidence that challenges conventional thinking about obesity, weight loss, and willpower. For years, the advice to the overweight and obese has been that we simply need to eat less and exercise more. While there is truth to this guidance, it fails to take into account that the human body continues to fight against weight loss long after dieting has stopped. This translates into…read more.

The Rise of the Robotic Work Force

ImageFamed roboticist Rodney Brooks is back with a breakthrough invention that could revitalize American manufacturing and automate millions of jobs.

From my article in Inc. Magazine

Two years ago, Scott Eckert, while on vacation in the south of France, gathered his family around his laptop. The month before, he had accepted a job as CEO of a secretive start-up that was developing an industrial robot, and now he was about to see a video of the first demo of the machine.

He and his two children watched silently as the robot, which turned out to be no more than a small, cranelike arm, shakily grabbed and lifted a plastic disk. The video ended. His 6-year-old son broke the silence. “Dad, is that it?” he said. Eckert wondered the same.

Everything about the company Eckert would soon be running had been a bit mysterious. When the headhunter contacted him months before, he wouldn’t tell Eckert much except that the company had been founded by famed scientist Rodney Brooks, who, until a few years earlier, had led…read more.

 

Innovation: Mining on the Moon

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Check out this solar-powered rover designed to prospect for ice on the moon.

From my article for the Big Ideas Special Report in Inc. Magazine

In the past three years, NASA satellites have discovered evidence of ice on the poles of the moon. That’s a huge boon for future space missions, because lunar ice could be a source of water, oxygen, and fuel. Pittsburgh-based Astrobotic Technology recently unveiled a prototype of a solar-powered lunar rover, Polaris, designed to locate ice on the north pole of the moon and extract samples for analysis. The 300-pound vehicleis made of light, tough composite materials and can accommodate a drill and science instruments weighing up to 176 pounds. William (“Red”) Whittaker, director of the Field Robotics Center at Carnegie Mellon University, founded Astrobotic in 2008. Since then, the company has received $3.6 million in contracts from NASA; it is a front-runner for the Google Lunar X Prize, which will be awarded to the first team to land a privately developed robot on the moon. Astrobotic plans to send Polaris to the moon in October 2015 using a SpaceX Falcon 9 rocket, the same rocketused to complete a recent cargo run to the International Space Station…read more.

Rise of the (Friendly) Drones

ImageUnmanned aerial vehicles like the Predator have been a hit for the military. Just wait 
until ordinary folks get their hands on them.

From my Impatient Futurist column in the October issue of Discover Magazine

The Predator unmanned aerial vehicle, or UAV, has proven a formidable weapon for the U.S. military, quietly lurking in the sky and then zipping in to loose a missile on enemy targets. Its effectiveness raises an important question: When will I have a robotic plane of my own buzzing about that I might summon down to teach a lesson to some of the many deeply annoying people who cross my path? A mild Taser zap or even just a spitball would be fine.

I’m very likely out of luck on this score, due to the bizarre fact that neither Taser zaps nor spitballs share the constitutional protection afforded bullets. So I’ll just have to find other ways to make use of the tiny airborne drone that will almost certainly be at my beck and call in the not-too-distant future…read more.

House Calls for the 21st Century: Carrying a Doctor in Your Pocket

impatientHome diagnosis kits will soon let you give yourself a checkup whenever and wherever you want.

From my Impatient Futurist column in the September issue of Discover Magazine

I don’t know why people complain about going to the doctor for checkups. I’d go every week if I could. It’s not just for the sociability of exchanging interesting new microbes in the waiting room, or the pride in hearing my doctor mutter with approval when I hand her the 58-page printout of all the illnesses I’ve self-diagnosed based on what I’ve read on the Internet. Rather, it’s because I know that a lot of creepy things can happen in my body in a whole year.

Since my health insurance plan inexplicably won’t pay for weekly checkups, I’m faced with long, distressing gaps between visits. As with so many annoyances, this one got me wondering…read more.

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